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Description
title: implement and track campaigns and/or programmes to enusre differentiation of the citigold private cleint proposition,
- initiate, including the family and next generation proposition.tax, resourceful with strong organizational & people skills and consulting mindset with the ability to manage multiple projects effectively
- ability to engage key stakeholders across various functions, birthday gifts, working with analytics to ensure effective targeted approach to boost client activity
- manage portfolio activities including concierge/limousine, including client premiums; and work with external vendors and partners to secure deals and benefits for clients
- explore online space for client engaegment, finnace requierments are adhreed to
- ensure resluts by camapign and client are trakced and reproted on a monhtly basis
- degree holder with minimum 3 years of marketing experience
- experience in consumer banking preferred
- creative,
- drive customer activation and engagement during onboarding and on an on-going basis with portfolio programmes, surprise
- oversee merchandising, while showcasing cpc expertise
- ensure compliance and legal processes. gcg - citigold marketing manager
location: singapore
as a marketing manager for citigold and citigold private client, you will be responsible for portfolio programmes aimed at deepening client engagement and affinity, creating and sustaining a differentiated proposition for the affluent segment as well as driving customer activity to optimize business objectives.
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